Netra Newsletter

Signal loss and the the rise of relevant, privacy-first marketing

As audience signal declines, the value of content is unlocked by “better contextual” that will alter the balance between the data-rich vs. the…

Dec 5, 2022 • 

Amit

November 2022

Privacy-first targeting without losing control of publisher data

Empowering publishers to own and control audience in a world with deeper privacy concerns and the absence of third party cookies

Nov 10, 2022 • 

Trip Foster

Privacy-first targeting without losing control of publisher data

Publishers now own audience creation, but how can they effectively protect their audience insights and the privacy of their users?

Nov 2, 2022 • 

Trip Foster

June 2022

How-to-Guide: 13 lines of code to integrate Netra and empower your business with Computer Vision

Netra’s API can be implemented with only 13 lines of code. Because of its ease of implementation, there are several ways the output can be incorporated…

Jun 10, 2022 • 

Press@Netra.io

May 2022

Computer Vision (CV) unlocks the next wave into audience insights through ad creative classification

With AI-based technology, classifying creative can create richer audience targeting opportunities and performance measurements that beat historical…

May 23, 2022 • 

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Enabling Data Science Teams: high-fidelity classification of content and creative to amplify signal data without cookies

Netra’s technology eliminates the time required for data cleansing to start unlocking insights from contextual content analysis

May 13, 2022 • 

Shashi Kant

April 2022

Open the Flood Gates

How Total Content Comprehension (TCC) opens up a plethora of PII-free monetization opportunities for publishers' high-value content assets

Apr 29, 2022 • 

Trip Foster

Investing in CV creates new monetization opportunities

Adopting total content comprehension is an investment in audience monetization while assuring user privacy for both sellers and buyers

Apr 13, 2022 • 

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Spiderman, cannabis, and the case for active learning

AI’s Active Learning can x-ray and transform video utility

Apr 4, 2022 • 

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March 2022

Video is vast and seemingly insurmountable, but its value is unparalleled

The lion’s share of the world’s knowledge is or will be locked in video. Effectively extracting its wisdom will disrupt the status quo and unlock…

Mar 30, 2022 • 

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Achieving success in the next stage of The Data Gold Rush

We are in the midst of the third phase of achieving enterprise transformation through Artificial Intelligence (AI).

Mar 23, 2022 • 

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What is True Video Comprehension (TVC)?

This is the first piece in a series we are calling the Netra Knowledge Series.

Mar 16, 2022 • 

Press@Netra.io